Finding a Scalable Local Marketing Solution
Domino's partnered with Quikly to create compelling, secure local marketing campaigns that matched the quality of their national programs — localized by zip code and unified in one CRM view.
The Challenge
Create a cost-efficient, compelling, and secure local marketing solution
Deploy targeted local campaigns to drive market-specific sales and CRM growth
Empower local market autonomy while maintaining national oversight
Domino's
Domino's wanted local quality at national scale.
As an innovative leader in digital marketing, Domino's wanted to provide its local markets with a compelling marketing solution that offered the same quality, measurability, and security as their national campaigns. They also needed to aggregate local executions into one holistic CRM view.
Zip Code Gate
Quikly localized campaigns by participant zip code.
As part of a multi-year partnership, Quikly developed a solution that enabled Domino's to run national campaigns localized based on each participant's zip code, while aggregating all local execution into one CRM view.
Geo-Targeted Campaign
More relevant content lifted participation and advocacy.
Localized content created greater relevancy, resulting in stronger program participation and stronger conversion of localized customer advocacy.
Live Release & Call-To-Action
Ready to scale local response?
Generate positive ROI from day one with a scalable local marketing solution that drives market-specific results.